Through producing a questionaire, and giving it to a range of different people it has allowed me to find out important factors that we will need to consider when making our horror film trailer.
We are going to aim our film at 16-25 year olds, this is because through the questionaire we found that this was the age of people that watched horror films the most. We will aim it at both males and females as we found that they equally like to watch horror films. By doing this it will make our target audience bigger, allowing our film to appeal to more people.
Our target audience said that the trailer was one of the main things that made them want to watch a horror film, this is why our trailer has to be able to draw in our target audience. For our trailer the storyline and the fear factor are going to be the main focus, these were the popular answers that we found in the questionaire.
We also found out that our target audience prefered to watch horror films that were based around a psychological factor, and a lot of action. We will try and incorporate both of these factors into our trailer, by doing this it will meet our target audiences desires in a horror film and make them want to watch it.
For our promotional package of the film, we are going to focus on the image for both the poster and the magazine cover. This is because this is what our target audience said drew their attention the most. We will also focus on other conventions of a poster and a magazine cover, the font and the colours will also be important, as both the poster and magazine have to be able to stick out to our target audience.
No comments:
Post a Comment